I'm Kris and I'm addicted to stories and strategy.
A video ad designed to highlight elegance, comfort, & memories.
A lifestyle film for the Spartanburg Marriott that tucks every membership perk inside one evening out. I took it from concept to final cut, directing, shooting and editing.
View case study →A brand campaign honoring the reason passengers travel.
People don't fly for destinations. They fly for reasons. A campaign built on the text messages where those reasons actually show up, and the one word that tips the decision.
View case study →A recruitment spot for nursing students with full lives.
A 30-second spot for USC Upstate's nursing program, made to show that it works around jobs, kids and long shifts. Produced, shot and edited with the Arrowhead Design Group team.
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